The day when social networking was the majority of consumers' main internet experience has passed. This is the death of social network.
The social networking age, which commenced in 2003 with the birth of Friendster and influenced the development of the internet for two decades, came to an end this week with Facebook's introduction of a comprehensive overhaul akin to TikTok.
The big picture: Keeping up with your friends' updates functioned as the center of anything you would want to do online under the social network paradigm, which capitalized on the rise of smartphones to shape the digital experiences of billions of users.
Facebook now wants to customize your online experience to match the preferences of millions of total strangers across the world as determined by an algorithm.
Like TikTok does with the clips it displays to users, Facebook will now arrange its home screen essentially in the same manner.The leading social media player is evolving into a type of digit...
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