A July poll found that over 19% of millennials had consumed a beverage containing THC. As such, alcohol free weed mocktails are emerging as a new healthier alternative.
As recreational marijuana becomes legal in more places, cannabis-infused, alcohol-free ‘mocktails’ have arisen as a new, healthier option for individuals who desire to imbibe.
Considering liquids are assimilated significantly more rapidly in the stomach than solids (like pot cookies), these drinks, which contain seltzers and alcohol-free wines, have witnessed a surge in popularity.
According to the Colorado-based data firm BDSA, dollar sales of marijuana drinks increased by nearly 65% between 2020 and 2021 in the 12 states they monitor. According to the New York Times, the number of cannabis beverages accessible roughly doubled within the same timeframe, with at least 747 separate kinds currently available.
Pabst, known for its Blue Ribbon beer, now sells lemon-flavored “High Seltzer,” a canned cannabis drink promising “a different kind of buzz.” The cannabis beverage company Cann calls its carbonated cocktails “social tonics”; it also sells “roadies,” cannabis-infused drink mix in ready-to-go foil packets. Rebel Coast, a California-based winemaker, makes cans of alcohol-free sparkling wine infused with 10 milligrams of THC.
Cannabis-infused beverages are often branded as a healthier alternative to alcohol — “No painful days after drinking or regrets,” a tagline on Cann’s site reads. These kinds of drinks carry a connotation of health, said Emily Moquin, a food and beverage analyst at Morning Consult. They tout themselves as “hangover-free” and without the high calories of alcohol; they claim to help you feel “focused,” balanced, relaxed. One cannabis beverage company even suggests pairing their drinks with a spa day.
Earlier efforts to incorporate THC into beverages were either ineffective or resulted in an unpleasant drink since the cannabinoid is hydrophobic – meaning it does not mix easily. However, in recent years, ‘nanoemulsion’ technology has enabled cannabinoids to be easily integrated into a seltzer or cocktail.
A July poll found that over 19% of millennials had consumed a beverage containing THC; Emily Moquin anticipates that this percentage will rise as marijuana is promoted more and more as a self-care tool.
“It’s associated with health benefits, things like sleep, anxiety reduction — some things that people might reach for a drink to try to solve,” she said.
Just do not overdo it.
Anyone who has tried edibles knows that it takes time to work. Furthermore, dosage levels differ – however most experts consider 5 milligrams of THC to be a single dose.
According to Headset, a cannabis data collection and analysis business, more than half of cannabis drinks sold in the United States in 2021 had 100 milligrams of THC, an amount that may severely intoxicate a person.
Most edibles, on the other hand, carry quantities of 5 or 10mg.
“If you tell someone, this is an 8 percent beer, they say, ‘That’s a strong beer,’” said James MacKillop, director of the Michael G. DeGroote Centre for Medicinal Cannabis Research at McMaster University. “If you tell someone this is a 20 milligram drink versus a five milligram drink, that’s Greek to many people.”
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“experts” – If you can’t cite a reliable source, then don’t write it.
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