Naaptol was ordered to pay Rs.10 lakh for "misleading" claims being made and Sensodyne failed to disclose a research to back up its contentions. As a blow to both these businesses, the government told private TV channels to stop airing misleading Naaptol & Sensodyne ads.
The Union Ministry of Information and Broadcasting (I&B) has ordered that all private television channels in India halt televising "misleading" adverts by Naaptol Shopping Online Pvt Ltd and GlaxoSmithKline-owned...