China has banned celebrities with lapsed morals who have committed crimes like drunk driving, drug use, fraud, and tax evasion from endorsing health, education and financial products.
Celebrities who have "lapsed morals" are now banned by the Chinese government from promoting products, and all celebrities are banned from endorsing financial, educational, and health-related products. The new restrictions are "guided by Xi Jinping thought on socialism with Chinese characteristics for a new era," according to the authorities.
Following the twice-decadental Chinese Communist Party congress, where President Xi Jinping was elected to an unprecedented third team as party chairman and introduced a new leadership team filled with allies in an effort to further consolidate his authority, the socioeconomic move was made.
"The latest clampdown was announced as the Chinese president intensifies his drive to reform social values and youth culture in the world’s most populous country, ...
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