According to data from Statista Consumer Insights, America’s favorite sneaker brands are Nike and Adidas, with New Balance, Converse, Skechers, and Nike’s Jordan brand close behind.
The United States is by far the largest sneaker market in the world, with estimated sales of over $22 billion last year. An estimated 380 million pairs of shoes were sold in the United States in only the previous year, according to Statista Market Insights. Sports footwear has long outlived its practical use and is now a necessary component of daily attire for people of all ages and socioeconomic backgrounds.
According to a study spanning from 2011 to 2019 involving individuals aged 40 to 99, lifestyle changes such as exercise and deep sleep can contribute to a longer life.
As Felix Richter of Statista notes, Nike continues to be the most well-liked sneaker brand in the United States based on data from Statista Consumer Insights. This is because the Oregon-based sportswear giant takes advantage of its home-court advantage against long-standing rival Adidas.
While New Balance, Converse, Skechers, and Nike’s Jordan brand are undoubtedly at the top of the list among ardent sneakerheads, the German brand with the three stripes is the second most popular option among American shoe buyers.
In the fiscal year that concluded on May 31, 2023, Nike sold $33 billion worth of shoes worldwide, making it not only the most well-known brand but also the largest seller of athletic footwear worldwide.
Nike’s main competitor, Adidas, sold almost $13 billion worth of shoes in 2022, demonstrating just how much better than everyone else the corporation is.
