As with any new technological development, the future of immersive digital worlds is still an open question. However, luxury fashion houses are funneling millions into the metaverse. But to what end?
When a digital Gucci Dionysus handbag managed to sell online for the amount of $4,115 last year, the fact that you could have actually purchased the genuine article for $700 less hit the headlines.
The four-figure sum, paid by a customer on the gaming platform Roblox, was chump change for...